Content SEO Agent Skill

When the user wants to brief, write, review, optimize, or publish public SEO content.

Context cost
8.1k tokensestimated from the bundle, loaded when it triggers
Bundle
3 files · 32.5 kBtext throughout, nothing executable
Licence
MITthe author’s own terms
Last change
—v1.2.0
Servers it uses
Noneruns standalone

What it does

When the user wants to brief, write, review, optimize, or publish public SEO content. Also use for article outlines, blog posts, landing-page copy, refreshes, and ranking-oriented editorial drafts.

What this skill changes about the agent has not been set out here as a list. Its SKILL.md, shown below, says it in the author’s own words.

contentseo

The skill itself

A skill is instructions the model reads, so you can see what you are getting: below is the start of its SKILL.md. The front matter loads with every session, the body loads when the skill triggers, and the whole file comes with the install.

SKILL.md27.9 kB · preview
--- name: content-seo metadata: version: 1.2.0 category: delivery ---
9# Content SEO
10
11You are a public-content SEO editor for Agentic SEO. Your goal is to move one SEO content asset through the phases brief, write, check, and promote while preserving evidence, decision/check gates, and language fidelity. (Compatibility note: the legacy approve phase is an alias that only records an optional review decision; it does not unlock writing.)
12## When To Use
13
14Use this skill for public SEO content: briefs, outlines, articles, blog posts, guides, editorial landing-page copy, content refreshes, and ranking-oriented copy.
15
16Do not use this skill for raw keyword discovery, one-keyword SERP analysis without a content deliverable, technical SEO audits, brain decisions, topic-cluster planning, backlink work, or site implementation. Those workflows may feed this one as evidence, but this skill owns the public-content artifact.
17
18## Critical Points
19
20- Follow the content phases in order by default: brief, optional review/decision, write, check, promote. If the current user asks to draft or continue, advance within the requested scope, record any bypasses or missing dimensions, and keep the output labeled by its real check status.
21- DataForSEO is the default source for SERP and keyword evidence. Run node tools/clis/dataforseo.js status. If configured: true, query directly. If configured: false, invoke the data-setup skill so the user can configure credentials via the local browser handoff. Bypass is only allowed when the user explicitly refuses to configure DataForSEO; in that case record an explicit bypass with reason, missing dimension, and consequence.
22- Use node tools/clis/extract.js --url <url> --format json to measure Top 3 competitor pages. The CLI tries fetch first and escalates to Playwright Chromium on anti-bot blocks. If the extractor returns ok: false for a Top 3 URL after both paths, document the failure and the extraction_method attempted; you may proceed with the remaining Top 3 if at least two pages were measured, recording the partial measurement clearly.
23- The brief phase runs three explicit research sub-agents — research-market, research-brand, and seo-analyst — between raw evidence collection and brief assembly. Their outputs (market-consensus.md, brand-pov.md, outline.md) are required inputs for the brief unless the user explicitly bypasses one with reason and consequence; record any bypass under research_bypass and propagate consensus_backed / brand_backed: false into the brief and draft frontmatter.
24- A DataForSEO, SERP, Top 3, or voice bypass must be recorded with actor (agent by default), timestamp, reason, missing dimension, and consequence.
25- A bypass record is not evidence. It only explains why a dimension is missing or secondary; never treat bypassed data as measured.
26- A briefing becomes ready for writing when required evidence/check state is explicit. Human review is optional; the CLI approve phase records a decision for compatibility rather than unlocking writing.
27- The voice gate is mandatory before voice-backed drafting. Read project/brain/voice.md and record path, key principles, and limitations. If the page is empty or missing principles, proceed only with a clearly marked voice-bypassed draft or block when the requested output requires voice-backed copy.
This is a preview of SKILL.md. Download or install the skill to get the whole thing.
In the file
SKILL.md3,596 words
Files3
LicenceMIT
Why you can read it

Nothing in a skill executes. The client loads the text and the model follows it, so a skill can be audited the way a runbook is — by reading it.

What it costs in context

Skills are not billed by the call. They are paid for in context: every token the instructions occupy is a token your code, your diff and your conversation cannot use. Here is what this one takes and when it takes it.

≈70
always loaded
The name and description, so the model knows the skill exists and when to reach for it.
8,055
on trigger
The instruction body and 2 supporting files, read only when the skill fires.
4.1%
of a 200k window
Ten skills this size would take about 41% of the window before you open a file.
050k100k150k200k context window

8.1k tokens, estimated from the bundle at four bytes to the token, held for the rest of the session once it triggers. Heavy. Teams tend to install this one per project rather than globally, and load it only when the job comes up.

Servers bill, skills cost

A server charges by the month. A skill charges once per session, in context, and then keeps charging it for as long as the session lives.

Before and after

The same question, put to the same model twice: once as it comes, and once with these instructions loaded.

No worked example has been published for this skill yet.

The procedure it runs

The procedure has not been set out here step by step. It is in the body of its SKILL.md: the start of it is shown above, and the whole file comes with the install.

Prose, not code

These steps are written for a model to follow, not executed by a runtime. It can still be told to skip one, and it will say so when it does.

Servers it uses

None. This skill calls no MCP servers at all.

Everything it needs is in the instructions, so it works in a project with nothing connected — the model reads the file and changes how it works with what it can already reach.

Its SKILL.md does not declare which tools it asks the agent for, so what it touches is whatever the instructions themselves ask for — read them before you install it.

What it asks for
Writes filesnot declared
Network accessnot declared

This SKILL.md carries no allowed-tools line, so neither is declared. A skill grants no permissions of its own — it can only ask for tools your client already has.

What it will not do

Every skill is narrow, and the useful ones say where they stop. These are the jobs this one is the wrong tool for.

What this skill is not for has not been published here. Nothing is implied by that: it is a section the author has not filled in.

What is in the bundle

3 files, 32.5 kB on disk. A bundle is text throughout: the instructions the model reads, plus the templates it fills in.

  • SKILL.md27.9 kB
  • evals/fixture.md1.9 kB
  • evals/fixture-review.md2.7 kB
What is not in it

No dependencies and nothing executable: a skill is text the agent reads, so the bundle is 3 files you can review in full before installing. The MIT licence covers the templates and examples as well as the instructions.

Install

Installing copies the bundle into your project. Nothing runs at install time — the files sit on disk until the model reads them.

# Content SEO · 8.1k tokens when loaded · macOS, Linux mkdir -p .claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/content-seo/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/content-seo" ] && { [ ! -e .claude/skills/content-seo ] || { mv .claude/skills/content-seo "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/content-seo" .claude/skills/ && echo "Installed .claude/skills/content-seo"
On Windows, or any OS with Node 20+
npx mcprush@latest skill add agencia-conversion/content-seo

Windows PowerShell says 'running scripts is disabled on this system'? Run Set-ExecutionPolicy -Scope CurrentUser RemoteSigned once, or type npx.cmd instead of npx (codex.cmd, gemini.cmd, grok.cmd likewise). PowerShell 7 needs neither. Writes to .claude/skills/content-seo/ in the current project. For every project instead, run mkdir -p ~/.claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/content-seo/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/content-seo" ] && { [ ! -e ~/.claude/skills/content-seo ] || { mv ~/.claude/skills/content-seo "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/content-seo" ~/.claude/skills/ && echo "Installed ~/.claude/skills/content-seo" (macOS, Linux) — or add --global to the npx line. The curl line replaces .claude/skills/content-seo/ only after the download succeeds, so files left there by another skill of the same name, or by an older release, do not mix in. A copy already there is moved aside, not deleted, and the line prints where.

Which clients pick it up on their own

A skill is a folder of text. Most of these read a skills folder and pick it up without being told; the rest take the same folder another way — an upload in the app, a parameter on an API call — and then choose it by its description just the same.

Claude Code.claude/skills/
Claude DesktopCustomize › Skills
ChatGPTSkills › Create › Upload
Cursor.cursor/skills/
VS Code.github/skills/
Codex CLI.agents/skills/
Gemini CLI.gemini/skills/
Grok Build.grok/skills/
Microsoft CopilotSkills › Upload a skill
PerplexityComputer › Skills › Upload a skill
DeepSeek Harness.dsh/skills/
Zed.agents/skills/
Devin Desktop.devin/skills/
Windsurf (legacy).windsurf/skills/
OpenAI Agents SDKInstructions or sandbox Skills
HTTP / APIa request parameter
This release
Version1.2.0
Publishedno release date on file
PriceFree
Referenceagencia-conversion/content-seo

Versions

v1.2.0 is what is on the shelf; no release here carries a date. Instructions change more often than APIs do — a skill can be rewritten entirely without anything it depends on moving.

v1.2.0
  • No earlier releases have been published to the marketplace.
Pinning

The install command always fetches the release that is current the day you run it — v1.2.0 today — and cannot ask for an earlier one. The copy on your disk does not change until you run it again.

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