Doubao New Media Writing Agent Skill

Generates tailored Chinese new media content across Xiaohongshu, WeChat Official Accounts, and short video scripts with automatic…

Context cost
81.9k tokensestimated from the bundle, loaded when it triggers
Bundle
23 files · 327.5 kBtext throughout, nothing executable
Licence
not declarednone named by its author
Last change
—no release on file
Servers it uses
Noneruns standalone

What it does

用于生成、改写、优化并默认以飞书文档/Lark Doc 交付中文新媒体内容,覆盖小红书图文笔记、微信公众号文章、3 分钟以内短视频分镜脚本,以及上述类型的复合创作方案;明确命中创作类型后必须创建并交付飞书文档/Lark Doc。

What this skill changes about the agent has not been set out here as a list. Its SKILL.md, shown below, says it in the author’s own words.

social mediawriting
Filed under

Sales & CRM

The skill itself

A skill is instructions the model reads, so you can see what you are getting: below is the start of its SKILL.md. The front matter loads with every session, the body loads when the skill triggers, and the whole file comes with the install.

SKILL.md5.0 kB · preview
--- name: doubao-newmedia-writing ---
6# 豆包新媒体写作
7
8目标:根据用户指令或提供的素材,先确认创作类型,再交付为一份真实可打开、可继续编辑、可发布前检查的飞书文档/Lark Doc。明确命中创作类型后,飞书文档/Lark Doc 创建是第一执行动作和唯一交付通道;每个创作类型的文档须包含文本内容和图片内容。
9
10## 路由边界
11
12- 小红书图文笔记:用于小红书优质笔记、爆款笔记、图文笔记、种草文、探店攻略、好物测评、账号定位、热点借势、封面/配图文生图、可直接发布的中文文案与策划方案生成。
13- 公众号文章:用于生成、润色、改写、扩写、压缩、策划和评估适合微信公众号发布的非商业类文章,覆盖新闻热点类、专业解读类、故事纪实类、认知观点类、情感治愈类五大写作需求。
14- 短视频分镜脚本:仅当用户明确需要 3 分钟以内的短视频分镜、拍摄脚本、逐镜头脚本、storyboard、镜头表、视频脚本表格,或需要把选题、口播稿、文案、产品信息、营销卖点、活动信息、已有脚本改成可拍摄的短视频分镜时使用。
15- 复合型创作方案:当用户同时要求上述 2 个或 3 个创作类型时使用,例如“小红书图文笔记 + 短视频分镜脚本”“小红书 + 公众号 + 短视频脚本”。
16
17## DO NOT USE WHEN
18
19出现以下技能不适用/需求不明时,不创建飞书文档/Lark Doc,用 1-2 句话承接并追问用户明确需求,并简要阐明本技能的核心功能(小红书图文笔记、微信公众号文章、3 分钟以内短视频分镜脚本),引导用户使用本技能进行创作。
20
21- 技能不适用:用户只要标题、选题、开头、正文、文案、标题党、爆款标题、评论区话术、口播稿等内容,但未出现“命中判定”中的平台名或通俗类型名。
22- 需求不明:用户只说“帮我写”“做个内容”“做个爆款”等模糊需求,无法判断平台或成品形态。
23
24禁止强制编造平台或成品形态。
This is a preview of SKILL.md. Download or install the skill to get the whole thing.
In the file
SKILL.md126 words
Files23
Licencenot declared
Why you can read it

Nothing in a skill executes. The client loads the text and the model follows it, so a skill can be audited the way a runbook is — by reading it.

What it costs in context

Skills are not billed by the call. They are paid for in context: every token the instructions occupy is a token your code, your diff and your conversation cannot use. Here is what this one takes and when it takes it.

≈40
always loaded
The name and description, so the model knows the skill exists and when to reach for it.
81,835
on trigger
The instruction body and 22 supporting files, read only when the skill fires.
40.9%
of a 200k window
Ten skills this size would not fit in the window together.
050k100k150k200k context window

81.9k tokens, estimated from the bundle at four bytes to the token, held for the rest of the session once it triggers. Heavy. Teams tend to install this one per project rather than globally, and load it only when the job comes up.

Servers bill, skills cost

A server charges by the month. A skill charges once per session, in context, and then keeps charging it for as long as the session lives.

Before and after

The same question, put to the same model twice: once as it comes, and once with these instructions loaded.

No worked example has been published for this skill yet.

The procedure it runs

The procedure has not been set out here step by step. It is in the body of its SKILL.md: the start of it is shown above, and the whole file comes with the install.

Prose, not code

These steps are written for a model to follow, not executed by a runtime. It can still be told to skip one, and it will say so when it does.

Servers it uses

None. This skill calls no MCP servers at all.

Everything it needs is in the instructions, so it works in a project with nothing connected — the model reads the file and changes how it works with what it can already reach.

Its SKILL.md does not declare which tools it asks the agent for, so what it touches is whatever the instructions themselves ask for — read them before you install it.

What it asks for
Writes filesnot declared
Network accessnot declared

This SKILL.md carries no allowed-tools line, so neither is declared. A skill grants no permissions of its own — it can only ask for tools your client already has.

What it will not do

Every skill is narrow, and the useful ones say where they stop. These are the jobs this one is the wrong tool for.

What this skill is not for has not been published here. Nothing is implied by that: it is a section the author has not filled in.

What is in the bundle

23 files, 327.5 kB on disk. A bundle is text throughout: the instructions the model reads, plus the templates it fills in.

  • SKILL.md5.0 kB
  • references/genre-guide/composite.writing-guide.md3.1 kB
  • references/genre-guide/lark-doc.writing-guide.md12.3 kB
  • references/genre-guide/short-video.writing-guide.md6.4 kB
  • references/genre-guide/wechat.writing-guide.md19.0 kB
  • references/genre-guide/xhs.writing-guide.md10.0 kB
  • references/short-video.samples/creative-playbook.md3.5 kB
  • references/short-video.samples/output-format.md4.2 kB
  • references/short-video.samples/research-workflow.md2.0 kB
  • references/short-video.samples/visual-storyboard.md3.6 kB
  • references/wechat.samples/Internet-search-rules.md23.1 kB
  • references/wechat.samples/Layout-and-illustration-requirements.md14.0 kB
  • references/xhs.samples/xhs-note-proposal.samples.creation-methodology.md2.5 kB
  • references/xhs.samples/xhs-note-proposal.samples.creation-methods.md31.3 kB
  • references/xhs.samples/xhs-note-proposal.samples.hotspot-guide.md6.2 kB
  • references/xhs.samples/xhs-note-proposal.samples.image-cover-methodology.md11.7 kB
  • references/xhs.samples/xhs-note-proposal.samples.image-design-methods.md42.1 kB
  • references/xhs.samples/xhs-note-proposal.samples.output-format.md8.4 kB
  • references/wechat.samples/writing-styles/cognitive-opinion.md22.1 kB
  • references/wechat.samples/writing-styles/emotional-healing.md21.9 kB
  • references/wechat.samples/writing-styles/narrative-nonfiction.md24.3 kB
  • references/wechat.samples/writing-styles/news-hotspot.md24.2 kB
  • references/wechat.samples/writing-styles/professional-explainer.md26.6 kB
What is not in it

No dependencies and nothing executable: a skill is text the agent reads, so the bundle is 23 files you can review in full before installing.

Install

Installing copies the bundle into your project. Nothing runs at install time — the files sit on disk until the model reads them.

# Doubao New Media Writing · 81.9k tokens when loaded · macOS, Linux mkdir -p .claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/doubao-new-media-writing/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/doubao-new-media-writing" ] && { [ ! -e .claude/skills/doubao-new-media-writing ] || { mv .claude/skills/doubao-new-media-writing "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/doubao-new-media-writing" .claude/skills/ && echo "Installed .claude/skills/doubao-new-media-writing"
On Windows, or any OS with Node 20+
npx mcprush@latest skill add ahang1598/doubao-new-media-writing

Windows PowerShell says 'running scripts is disabled on this system'? Run Set-ExecutionPolicy -Scope CurrentUser RemoteSigned once, or type npx.cmd instead of npx (codex.cmd, gemini.cmd, grok.cmd likewise). PowerShell 7 needs neither. Writes to .claude/skills/doubao-new-media-writing/ in the current project. For every project instead, run mkdir -p ~/.claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/doubao-new-media-writing/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/doubao-new-media-writing" ] && { [ ! -e ~/.claude/skills/doubao-new-media-writing ] || { mv ~/.claude/skills/doubao-new-media-writing "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/doubao-new-media-writing" ~/.claude/skills/ && echo "Installed ~/.claude/skills/doubao-new-media-writing" (macOS, Linux) — or add --global to the npx line. The curl line replaces .claude/skills/doubao-new-media-writing/ only after the download succeeds, so files left there by another skill of the same name, or by an older release, do not mix in. A copy already there is moved aside, not deleted, and the line prints where. It appears as doubao-newmedia-writing in Gemini CLI, Codex, Copilot and Grok (its own name); Claude Code lists it by the folder name, doubao-new-media-writing.

Which clients pick it up on their own

A skill is a folder of text. Most of these read a skills folder and pick it up without being told; the rest take the same folder another way — an upload in the app, a parameter on an API call — and then choose it by its description just the same.

Claude Code.claude/skills/
Claude DesktopCustomize › Skills
ChatGPTSkills › Create › Upload
Cursor.cursor/skills/
VS Code.github/skills/
Codex CLI.agents/skills/
Gemini CLI.gemini/skills/
Grok Build.grok/skills/
Microsoft CopilotSkills › Upload a skill
PerplexityComputer › Skills › Upload a skill
DeepSeek Harness.dsh/skills/
Zed.agents/skills/
Devin Desktop.devin/skills/
Windsurf (legacy).windsurf/skills/
OpenAI Agents SDKInstructions or sandbox Skills
HTTP / APIa request parameter
This release
Versionnot versioned
Publishedno release date on file
PriceFree
Referenceahang1598/doubao-new-media-writing

Versions

Its author publishes no version number, so there is nothing here to pin to: what you install is the folder as it stands today. Instructions change more often than APIs do — a skill can be rewritten entirely without anything it depends on moving.

Pinning

Nothing to pin to: this skill carries no version number of its own. What you install is what the folder holds on the day you install it.

Reviews

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