Marketing Material Compliance Review Agent Skill

Reviews marketing copy, ad banners, and promotional scripts to identify legal compliance risks and provide actionable copy revisions.

Context cost
3.4k tokensestimated from the bundle, loaded when it triggers
Bundle
1 file · 13.4 kBtext throughout, nothing executable
Licence
Proprietarythe author’s own terms
Last change
—v1.0
Servers it uses
Noneruns standalone

What it does

营销素材审核。当用户上传待审核的广告宣传语、营销海报、社交媒体推广文案、直播话术等营销素材时,从虚假宣传、夸大宣传、绝对化用语、比较广告、引证数据真实准确性、价格违规、有奖营销、知识产权、风险行业违规宣传(如金融、医疗、三品一械、教育等特殊监管行业)、数据对外披露、不当承诺或表达等维度开展全面审查与风险扫描,对违规点归类、逐条分析判断并直接给出修改建议。当用户提到"营销素材审核""广告文案合规审查""宣传语合规""看看这段宣传/文案有没有问题""海报/直播话术审核""广告法审查""促销价格合规""有奖活动规则审查",或直接粘贴/上传营销宣传内容要求把关时,请优先使用本技能。

What this skill changes about the agent has not been set out here as a list. Its SKILL.md, shown below, says it in the author’s own words.

marketing
Filed under

Sales & CRM

The skill itself

A skill is instructions the model reads, so you can see what you are getting: below is the start of its SKILL.md. The front matter loads with every session, the body loads when the skill triggers, and the whole file comes with the install.

SKILL.md13.4 kB · preview
--- name: doubao-marketing-material-review license: Proprietary metadata: author: CIS AI Application Team version: "1.0" ---
10# 营销素材审核
11
12对营销素材(广告宣传语、海报文案、社媒推广文案、直播话术等**文字内容**)进行合规风险审查,逐条识别违规点、分类分级、给出修改建议,并以飞书文档形式输出一份完整的审查报告。
13
14## 本技能不做什么(先读,避免越界)
15
16- 不撰写营销文案,仅审查已有文案的问题并给出修改建议。
17- 不对宣传内容是否真实进行证实,仅识别哪些主张需要证实、以及应由谁提供数据。
18- 不审查素材设计或图像,仅审核文字内容。
19- 不审查营销素材的知识产权实体合规(无数据比对素材来源、是否存在权利瑕疵);仅在活动名称/标识层面做商标风险提示。
20
21## 审查流程(五步)
22
23### 第 1 步:对宣传文案逐条拆解
24
25通读文案,列出每一个**宣传主张和事实性陈述**。精确引用原文,不要概括或改写,以免遗漏违规点。
26
27### 第 2 步:检索适用规则并做来源标记
28
This is a preview of SKILL.md. Download or install the skill to get the whole thing.
In the file
SKILL.md425 words
Files1
LicenceProprietary
Why you can read it

Nothing in a skill executes. The client loads the text and the model follows it, so a skill can be audited the way a runbook is — by reading it.

What it costs in context

Skills are not billed by the call. They are paid for in context: every token the instructions occupy is a token your code, your diff and your conversation cannot use. Here is what this one takes and when it takes it.

≈110
always loaded
The name and description, so the model knows the skill exists and when to reach for it.
3,240
on trigger
The instruction body, read only when the skill fires.
1.7%
of a 200k window
Ten skills this size would take about 17% of the window before you open a file.
050k100k150k200k context window

3.4k tokens, estimated from the bundle at four bytes to the token, held for the rest of the session once it triggers. Middling. Fine to keep on in a project where you use it weekly, worth unloading in one where you never do.

Servers bill, skills cost

A server charges by the month. A skill charges once per session, in context, and then keeps charging it for as long as the session lives.

Before and after

The same question, put to the same model twice: once as it comes, and once with these instructions loaded.

No worked example has been published for this skill yet.

The procedure it runs

The procedure has not been set out here step by step. It is in the body of its SKILL.md: the start of it is shown above, and the whole file comes with the install.

Prose, not code

These steps are written for a model to follow, not executed by a runtime. It can still be told to skip one, and it will say so when it does.

Servers it uses

None. This skill calls no MCP servers at all.

Everything it needs is in the instructions, so it works in a project with nothing connected — the model reads the file and changes how it works with what it can already reach.

Its SKILL.md does not declare which tools it asks the agent for, so what it touches is whatever the instructions themselves ask for — read them before you install it.

What it asks for
Writes filesnot declared
Network accessnot declared

This SKILL.md carries no allowed-tools line, so neither is declared. A skill grants no permissions of its own — it can only ask for tools your client already has.

What it will not do

Every skill is narrow, and the useful ones say where they stop. These are the jobs this one is the wrong tool for.

What this skill is not for has not been published here. Nothing is implied by that: it is a section the author has not filled in.

What is in the bundle

1 file, 13.4 kB on disk. A bundle is text throughout: the instructions the model reads, plus the templates it fills in.

  • SKILL.md13.4 kB
What is not in it

No dependencies and nothing executable: a skill is text the agent reads, so the bundle is 1 file you can review in full before installing. The Proprietary licence covers the templates and examples as well as the instructions.

Install

Installing copies the bundle into your project. Nothing runs at install time — the files sit on disk until the model reads them.

# Marketing Material Compliance Review · 3.4k tokens when loaded · macOS, Linux mkdir -p .claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/marketing-material-compliance-review/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/marketing-material-compliance-review" ] && { [ ! -e .claude/skills/marketing-material-compliance-review ] || { mv .claude/skills/marketing-material-compliance-review "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/marketing-material-compliance-review" .claude/skills/ && echo "Installed .claude/skills/marketing-material-compliance-review"
On Windows, or any OS with Node 20+
npx mcprush@latest skill add ahang1598/marketing-material-compliance-review

Windows PowerShell says 'running scripts is disabled on this system'? Run Set-ExecutionPolicy -Scope CurrentUser RemoteSigned once, or type npx.cmd instead of npx (codex.cmd, gemini.cmd, grok.cmd likewise). PowerShell 7 needs neither. Writes to .claude/skills/marketing-material-compliance-review/ in the current project. For every project instead, run mkdir -p ~/.claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/marketing-material-compliance-review/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/marketing-material-compliance-review" ] && { [ ! -e ~/.claude/skills/marketing-material-compliance-review ] || { mv ~/.claude/skills/marketing-material-compliance-review "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/marketing-material-compliance-review" ~/.claude/skills/ && echo "Installed ~/.claude/skills/marketing-material-compliance-review" (macOS, Linux) — or add --global to the npx line. The curl line replaces .claude/skills/marketing-material-compliance-review/ only after the download succeeds, so files left there by another skill of the same name, or by an older release, do not mix in. A copy already there is moved aside, not deleted, and the line prints where. It appears as doubao-marketing-material-review in Gemini CLI, Codex, Copilot and Grok (its own name); Claude Code lists it by the folder name, marketing-material-compliance-review.

Which clients pick it up on their own

A skill is a folder of text. Most of these read a skills folder and pick it up without being told; the rest take the same folder another way — an upload in the app, a parameter on an API call — and then choose it by its description just the same.

Claude Code.claude/skills/
Claude DesktopCustomize › Skills
ChatGPTSkills › Create › Upload
Cursor.cursor/skills/
VS Code.github/skills/
Codex CLI.agents/skills/
Gemini CLI.gemini/skills/
Grok Build.grok/skills/
Microsoft CopilotSkills › Upload a skill
PerplexityComputer › Skills › Upload a skill
DeepSeek Harness.dsh/skills/
Zed.agents/skills/
Devin Desktop.devin/skills/
Windsurf (legacy).windsurf/skills/
OpenAI Agents SDKInstructions or sandbox Skills
HTTP / APIa request parameter
This release
Version1.0
Publishedno release date on file
PriceFree
Referenceahang1598/marketing-material-compliance-review

Versions

v1.0 is what is on the shelf; no release here carries a date. Instructions change more often than APIs do — a skill can be rewritten entirely without anything it depends on moving.

v1.0
  • No earlier releases have been published to the marketplace.
Pinning

The install command always fetches the release that is current the day you run it — v1.0 today — and cannot ask for an earlier one. The copy on your disk does not change until you run it again.

Reviews

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