Sales & CRM·v0.2.0

Competitor Analysis Agent Skill

Competitor research and intelligence skill.

Context cost
22.7k tokensestimated from the bundle, loaded when it triggers
Bundle
16 files · 177.5 kB7 scripts among them — read before you run
Licence
MITthe author’s own terms
Last change
—v0.2.0
Servers it uses
Noneruns standalone

What it does

Competitor research and intelligence skill. Takes a user's company (with optional seed competitor URLs), auto-discovers additional competitors via Browserbase Search API, deeply researches each using a 4-lane pattern (marketing surface, external signal, public benchmarks, strategic diff vs the user's company), and compiles the results into an HTML report with four views: overview, per-competitor deep dive, side-by-side feature/pricing matrix, and a chronological mentions feed (news, reviews, social, comparison pages, and public benchmarks).

What this skill changes about the agent has not been set out here as a list. Its SKILL.md, shown below, says it in the author’s own words.

marketing
Filed under

Sales & CRM

The skill itself

A skill is instructions the model reads, so you can see what you are getting: below is the start of its SKILL.md. The front matter loads with every session, the body loads when the skill triggers, and the whole file comes with the install.

SKILL.md31.9 kB · preview
--- name: competitor-analysis license: MIT compatibility: Requires the browse CLI (npm install -g browse) and BROWSERBASE_API_KEY env var allowed-tools: Bash Agent AskUserQuestion metadata: author: browserbase version: "0.2.0" ---
25# Competitor Analysis
26
27Analyze a user's competitors. Uses Browserbase Search API for discovery and a 4-lane Plan→Research→Synthesize pattern for enrichment — outputting an HTML report with overview, per-competitor deep dives, a side-by-side feature/pricing matrix, and a chronological mentions feed.
28
29**Required**: BROWSERBASE_API_KEY env var and the browse CLI installed (npm install -g browse).
30
31**First-run setup**: On the first run you'll be prompted to approve browse cloud fetch, browse cloud search, cat, mkdir, sed, etc. Select **"Yes, and don't ask again for: browse cloud fetch:\*"** (or equivalent) for each. To permanently approve, add these to your ~/.claude/settings.json under permissions.allow:
32```json
33"Bash(browse:*)", "Bash(bunx:*)", "Bash(bun:*)", "Bash(node:*)",
34"Bash(cat:*)", "Bash(mkdir:*)", "Bash(sed:*)", "Bash(head:*)", "Bash(tr:*)", "Bash(rm:*)"
35```
36
37**Path rules**: Always use full literal paths in Bash — NOT ~ or $HOME. Resolve the home directory once and use it everywhere. When building subagent prompts, replace {SKILL_DIR} with the full literal path.
38
39**Output directory**: All output goes to ~/Desktop/{company_slug}_competitors_{YYYY-MM-DD}/. This directory contains one .md file per competitor plus the generated HTML views and CSV.
40
41**CRITICAL — Tool restrictions (applies to main agent AND all subagents)**:
42- All web searches: use browse cloud search. NEVER WebSearch.
43- All page fetches: use browse cloud fetch --allow-redirects (returns markdown by default; add --format raw if you need the original HTML, then pipe through sed ... | tr -s ' \n' to extract text). NEVER WebFetch. 1 MB response limit — fall back to browse get markdown (after browse open <url> --remote) for JS-heavy pages.
This is a preview of SKILL.md. Download or install the skill to get the whole thing.
In the file
SKILL.md4,432 words
Files16
LicenceMIT
Why you can read it

Nothing in a skill executes. The client loads the text and the model follows it, so a skill can be audited the way a runbook is — by reading it.

What it costs in context

Skills are not billed by the call. They are paid for in context: every token the instructions occupy is a token your code, your diff and your conversation cannot use. Here is what this one takes and when it takes it.

≈320
always loaded
The name and description, so the model knows the skill exists and when to reach for it.
22,355
on trigger
The instruction body and 15 supporting files, read only when the skill fires.
11.3%
of a 200k window
Ten skills this size would not fit in the window together.
050k100k150k200k context window

22.7k tokens, estimated from the bundle at four bytes to the token, held for the rest of the session once it triggers. Heavy. Teams tend to install this one per project rather than globally, and load it only when the job comes up.

Servers bill, skills cost

A server charges by the month. A skill charges once per session, in context, and then keeps charging it for as long as the session lives.

Before and after

The same question, put to the same model twice: once as it comes, and once with these instructions loaded.

No worked example has been published for this skill yet.

The procedure it runs

The procedure has not been set out here step by step. It is in the body of its SKILL.md: the start of it is shown above, and the whole file comes with the install.

Prose, not code

These steps are written for a model to follow, not executed by a runtime. It can still be told to skip one, and it will say so when it does.

Servers it uses

None. This skill calls no MCP servers at all.

Everything it needs is in the instructions, so it works in a project with nothing connected — the model reads the file and changes how it works with what it can already reach.

Its SKILL.md asks for Bash, which can write files and reach the network alike, so what it touches is whatever the instructions themselves ask for — read them before you install it.

What it asks for
Writes filesnot declared
Network accessnot declared

The allowed-tools line of this skill’s own SKILL.md asks for Bash, which could do either, so neither is ruled out. A skill grants no permissions of its own — it can only ask for tools your client already has.

What it will not do

Every skill is narrow, and the useful ones say where they stop. These are the jobs this one is the wrong tool for.

What this skill is not for has not been published here. Nothing is implied by that: it is a section the author has not filled in.

What is in the bundle

16 files, 177.5 kB on disk. Mostly text — the instructions the model reads — with 7 scripts in it that your client would run only if the instructions tell it to. 1 file of its source is not in the download — listed after these, with why.

  • SKILL.md31.9 kB
  • LICENSE.txt1.1 kB
  • references/battle-card-subagent.md5.4 kB
  • references/battle-card.md3.9 kB
  • references/example-research.md7.1 kB
  • references/report-template.html8.2 kB
  • references/research-patterns.md10.2 kB
  • references/workflow.md22.8 kB
  • scripts/capture_screenshots.mjs7.1 kB
  • scripts/compile_report.mjs47.4 kB
  • scripts/extract_vs_names.mjs5.6 kB
  • scripts/gate_candidates.mjs9.1 kB
  • scripts/list_urls.mjs3.2 kB
  • scripts/md_utils.mjs1.9 kB
  • scripts/merge_partials.mjs12.5 kB
  • scripts/package.json0.1 kB

Not in the download

Not carried is a type a skill download does not hold. Take it from its source.

  • .gitignorenot carried
What is not in it

A skill installs nothing and depends on nothing: it is a folder your client reads. This one carries 7 scripts beside the text, so the download is 16 files — not the whole of its source: 1 file is left out. It is listed under the files, with why. The MIT licence covers the templates and examples as well as the instructions.

Install

Installing copies the bundle into your project. Nothing runs at install time — the files sit on disk until the model reads them.

# Competitor Analysis · 22.7k tokens when loaded · macOS, Linux mkdir -p .claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/browserbase-competitor-analysis/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/competitor-analysis" ] && { [ ! -e .claude/skills/competitor-analysis ] || { mv .claude/skills/competitor-analysis "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/competitor-analysis" .claude/skills/ && echo "Installed .claude/skills/competitor-analysis"
On Windows, or any OS with Node 20+
npx mcprush@latest skill add browserbase/competitor-analysis

Windows PowerShell says 'running scripts is disabled on this system'? Run Set-ExecutionPolicy -Scope CurrentUser RemoteSigned once, or type npx.cmd instead of npx (codex.cmd, gemini.cmd, grok.cmd likewise). PowerShell 7 needs neither. Writes to .claude/skills/competitor-analysis/ in the current project. For every project instead, run mkdir -p ~/.claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/browserbase-competitor-analysis/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/competitor-analysis" ] && { [ ! -e ~/.claude/skills/competitor-analysis ] || { mv ~/.claude/skills/competitor-analysis "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/competitor-analysis" ~/.claude/skills/ && echo "Installed ~/.claude/skills/competitor-analysis" (macOS, Linux) — or add --global to the npx line. The curl line replaces .claude/skills/competitor-analysis/ only after the download succeeds, so files left there by another skill of the same name, or by an older release, do not mix in. A copy already there is moved aside, not deleted, and the line prints where. Not in this download: 1 file of its source (which one, and why). Take it from its source.

Which clients pick it up on their own

A skill is a folder of text. Most of these read a skills folder and pick it up without being told; the rest take the same folder another way — an upload in the app, a parameter on an API call — and then choose it by its description just the same.

Claude Code.claude/skills/
Claude DesktopCustomize › Skills
ChatGPTSkills › Create › Upload
Cursor.cursor/skills/
VS Code.github/skills/
Codex CLI.agents/skills/
Gemini CLI.gemini/skills/
Grok Build.grok/skills/
Microsoft CopilotSkills › Upload a skill
PerplexityComputer › Skills › Upload a skill
DeepSeek Harness.dsh/skills/
Zed.agents/skills/
Devin Desktop.devin/skills/
Windsurf (legacy).windsurf/skills/
OpenAI Agents SDKInstructions or sandbox Skills
HTTP / APIa request parameter
This release
Version0.2.0
Publishedno release date on file
PriceFree
Referencebrowserbase/competitor-analysis

Versions

v0.2.0 is what is on the shelf; no release here carries a date. Instructions change more often than APIs do — a skill can be rewritten entirely without anything it depends on moving.

v0.2.0
  • No earlier releases have been published to the marketplace.
Pinning

The install command always fetches the release that is current the day you run it — v0.2.0 today — and cannot ask for an earlier one. The copy on your disk does not change until you run it again.

Reviews

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Publisher
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