Sales & CRM·v2.0.0

B2B-Callback via Email Agent Skill

Design and review B2B outreach emails conservatively in the German and DACH context.

Context cost
3.9k tokensestimated from the bundle, loaded when it triggers
Bundle
1 file · 15.7 kBtext throughout, nothing executable
Licence
MITthe author’s own terms
Last change
—v2.0.0
Servers it uses
Noneruns standalone

What it does

B2B-Outreach-E-Mails im deutschen und DACH-Kontext konservativ entwerfen und prüfen. Nutze diesen Skill für Kaltakquise-Mails, Nachfassnachrichten, Betreffzeilen und Outreach-Sequenzen an Geschäftskontakte, und für die vorgelagerte Frage, ob eine geplante Ansprache überhaupt zulässig ist. Prüft § 7 UWG, die kumulativen Voraussetzungen der Bestandskundenausnahme nach § 7 Abs. 3 UWG, Herkunft der Kontaktdaten und Sperrlisten; Österreich und Schweiz werden getrennt behandelt. Liefert ausschließlich Entwürfe mit sichtbarem Versandblocker: kein Versand, keine Terminierung, kein Kontaktimport.

What this skill changes about the agent has not been set out here as a list. Its SKILL.md, shown below, says it in the author’s own words.

marketing
Filed under

Sales & CRM

The skill itself

A skill is instructions the model reads, so you can see what you are getting: below is the start of its SKILL.md. The front matter loads with every session, the body loads when the skill triggers, and the whole file comes with the install.

SKILL.md15.7 kB · preview
--- name: cold-email license: MIT metadata: version: "2.0.0" author: "Corey Haines; DACH-Adaption LOGIN" upstream: coreyhaines31/marketingskills upstream_commit: 7868cb9251fad80a73d26e488a5ad5f6c4a9f335 upstream_homepage: https://github.com/coreyhaines31/marketingskills/tree/7868cb9251fad80a73d26e488a5ad5f6c4a9f335/skills/cold-email tags: [email, b2b, outreach, sales, compliance] related_skills: [product-marketing] ---
15# B2B-Kaltakquise per E-Mail
16
17Erstelle und prüfe kurze B2B-Outreach-Entwürfe erst, wenn Zielgruppe, Evidenz, Herkunft der Kontaktdaten und behauptete Erlaubnis klar sind. Dieser Skill erstellt **ausschließlich Entwürfe**: Er versendet, terminiert oder importiert niemals E-Mails oder Kontakte und startet keine Sequenz. Ein Entwurf ist keine Sendefreigabe.
18
19## Deutscher/DACH-Kontext
20
21**Gekennzeichnete Standardannahme: Deutschland.** Fehlen Absender-/Empfängerland oder Kampagnenkontext, behandle Deutschland als sichtbare Arbeitsannahme und liefere ausschließlich einen mit **NICHT ZUM VERSAND FREIGEGEBEN** markierten Entwurf samt offenen Prüfpunkten. Dies ist keine Rechtsberatung; der Skill garantiert keine Zulässigkeit.
22
23- **Deutschland — konservativer Maßstab:** Werbung per elektronischer Post ohne vorherige ausdrückliche Einwilligung ist nach § 7 UWG grundsätzlich besonders kritisch. B2B, veröffentlichte Geschäftsadresse, Funktion, mutmaßliche Relevanz oder ein mögliches berechtigtes Interesse nach DSGVO reichen allein nicht als Versandfreigabe.
24- **Bestandskunden-Ausnahme § 7 Abs. 3 UWG:** Nur als enge Ausnahme behandeln und sämtliche Voraussetzungen kumulativ dokumentieren: Adresse im Zusammenhang mit dem Verkauf einer Ware oder Dienstleistung erhalten; Werbung für eigene ähnliche Waren oder Dienstleistungen; kein Widerspruch; bei Erhebung und jeder Verwendung klarer Hinweis, dass der Kunde der Verwendung jederzeit widersprechen kann, ohne dass hierfür andere als die Übermittlungskosten nach den Basistarifen entstehen. Bei jeder Unsicherheit: keine Freigabe, qualifizierte Prüfung.
25- **Österreich:** Österreichisches TKG/UWG und Datenschutzrecht separat prüfen. Eine deutsche Einwilligungs- oder Bestandskundenbewertung nicht übertragen.
26- **Schweiz:** Schweizer UWG, Fernmeldegesetz (FMG) und Datenschutzrecht sowie Absender- und Widerspruchsanforderungen separat prüfen; bei EU-Bezug kann zusätzlich DSGVO- oder Ziellandrecht relevant sein.
27- **DSGVO ist nicht die einzige Schranke.** Eine mögliche datenschutzrechtliche Rechtsgrundlage ersetzt keine lauterkeits-/ePrivacy-rechtliche Erlaubnis. Transparenz, Herkunft, Zweckbindung, Minimierung, Widerspruch, Löschung, Auftragsverarbeitung und Übermittlungen separat prüfen.
28- **Keine Rechts- oder Ergebnissicherheit.** Kampagnen, gekaufte Daten, Profiling, grenzüberschreitende Ansprache, regulierte Branchen und nennenswertes Volumen benötigen qualifizierte Rechts-/Compliance-Prüfung.
29
30## Verbindliche Schutzregeln
31
321. **Nur Entwurf.** Nie senden, planen, Listen hochladen, Adressen anreichern, Sequenzen starten, Outreach-Werkzeuge konfigurieren oder Sperrlisten verändern. Auch eine ausdrückliche Bitte um einen Text autorisiert keinen Versand.
332. **Zulässigkeit vor Text.** Absender-/Empfängerland, Empfängertyp, Datenquelle, Zweck, behauptete Erlaubnis, Beziehung und Branchenregeln erfassen. Fehlt etwas, nur Entwurf plus Blockerliste.
This is a preview of SKILL.md. Download or install the skill to get the whole thing.
In the file
SKILL.md1,703 words
Files1
LicenceMIT
Why you can read it

Nothing in a skill executes. The client loads the text and the model follows it, so a skill can be audited the way a runbook is — by reading it.

What it costs in context

Skills are not billed by the call. They are paid for in context: every token the instructions occupy is a token your code, your diff and your conversation cannot use. Here is what this one takes and when it takes it.

≈270
always loaded
The name and description, so the model knows the skill exists and when to reach for it.
3,655
on trigger
The instruction body, read only when the skill fires.
2.0%
of a 200k window
Ten skills this size would take about 20% of the window before you open a file.
050k100k150k200k context window

3.9k tokens, estimated from the bundle at four bytes to the token, held for the rest of the session once it triggers. Middling. Fine to keep on in a project where you use it weekly, worth unloading in one where you never do.

Servers bill, skills cost

A server charges by the month. A skill charges once per session, in context, and then keeps charging it for as long as the session lives.

Before and after

The same question, put to the same model twice: once as it comes, and once with these instructions loaded.

No worked example has been published for this skill yet.

The procedure it runs

The procedure has not been set out here step by step. It is in the body of its SKILL.md: the start of it is shown above, and the whole file comes with the install.

Prose, not code

These steps are written for a model to follow, not executed by a runtime. It can still be told to skip one, and it will say so when it does.

Servers it uses

None. This skill calls no MCP servers at all.

Everything it needs is in the instructions, so it works in a project with nothing connected — the model reads the file and changes how it works with what it can already reach.

Its SKILL.md does not declare which tools it asks the agent for, so what it touches is whatever the instructions themselves ask for — read them before you install it.

What it asks for
Writes filesnot declared
Network accessnot declared

This SKILL.md carries no allowed-tools line, so neither is declared. A skill grants no permissions of its own — it can only ask for tools your client already has.

What it will not do

Every skill is narrow, and the useful ones say where they stop. These are the jobs this one is the wrong tool for.

What this skill is not for has not been published here. Nothing is implied by that: it is a section the author has not filled in.

What is in the bundle

1 file, 15.7 kB on disk. A bundle is text throughout: the instructions the model reads, plus the templates it fills in.

  • SKILL.md15.7 kB
What is not in it

No dependencies and nothing executable: a skill is text the agent reads, so the bundle is 1 file you can review in full before installing. The MIT licence covers the templates and examples as well as the instructions.

Install

Installing copies the bundle into your project. Nothing runs at install time — the files sit on disk until the model reads them.

# B2B-Callback via Email · 3.9k tokens when loaded · macOS, Linux mkdir -p .claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/b2b-callback-via-email/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/b2b-callback-via-email" ] && { [ ! -e .claude/skills/b2b-callback-via-email ] || { mv .claude/skills/b2b-callback-via-email "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/b2b-callback-via-email" .claude/skills/ && echo "Installed .claude/skills/b2b-callback-via-email"
On Windows, or any OS with Node 20+
npx mcprush@latest skill add login-tb/b2b-callback-via-email

Windows PowerShell says 'running scripts is disabled on this system'? Run Set-ExecutionPolicy -Scope CurrentUser RemoteSigned once, or type npx.cmd instead of npx (codex.cmd, gemini.cmd, grok.cmd likewise). PowerShell 7 needs neither. Writes to .claude/skills/b2b-callback-via-email/ in the current project. For every project instead, run mkdir -p ~/.claude/skills && t=$(mktemp -d) && curl -fsSL -o "$t/bundle.tar.gz" https://mcprush.com/api/skills/b2b-callback-via-email/bundle.tar.gz && tar -xzf "$t/bundle.tar.gz" -C "$t" && [ -d "$t/b2b-callback-via-email" ] && { [ ! -e ~/.claude/skills/b2b-callback-via-email ] || { mv ~/.claude/skills/b2b-callback-via-email "$t/.previous" && echo "Previous copy moved to $t/.previous"; }; } && mv "$t/b2b-callback-via-email" ~/.claude/skills/ && echo "Installed ~/.claude/skills/b2b-callback-via-email" (macOS, Linux) — or add --global to the npx line. The curl line replaces .claude/skills/b2b-callback-via-email/ only after the download succeeds, so files left there by another skill of the same name, or by an older release, do not mix in. A copy already there is moved aside, not deleted, and the line prints where. It appears as cold-email in Gemini CLI, Codex, Copilot and Grok (its own name); Claude Code lists it by the folder name, b2b-callback-via-email.

Which clients pick it up on their own

A skill is a folder of text. Most of these read a skills folder and pick it up without being told; the rest take the same folder another way — an upload in the app, a parameter on an API call — and then choose it by its description just the same.

Claude Code.claude/skills/
Claude DesktopCustomize › Skills
ChatGPTSkills › Create › Upload
Cursor.cursor/skills/
VS Code.github/skills/
Codex CLI.agents/skills/
Gemini CLI.gemini/skills/
Grok Build.grok/skills/
Microsoft CopilotSkills › Upload a skill
PerplexityComputer › Skills › Upload a skill
DeepSeek Harness.dsh/skills/
Zed.agents/skills/
Devin Desktop.devin/skills/
Windsurf (legacy).windsurf/skills/
OpenAI Agents SDKInstructions or sandbox Skills
HTTP / APIa request parameter
This release
Version2.0.0
Publishedno release date on file
PriceFree
Referencelogin-tb/b2b-callback-via-email

Versions

v2.0.0 is what is on the shelf; no release here carries a date. Instructions change more often than APIs do — a skill can be rewritten entirely without anything it depends on moving.

v2.0.0
  • No earlier releases have been published to the marketplace.
Pinning

The install command always fetches the release that is current the day you run it — v2.0.0 today — and cannot ask for an earlier one. The copy on your disk does not change until you run it again.

Reviews

—no reviews yet

Nobody has reviewed this skill yet. The rating is the mean of the reviews written here, so there is none until somebody writes the first.

Sign in to review it

A review is tied to an account so it can be answered, edited and taken down by the person who wrote it.

Sign in
Who can post

Anybody with an account, one review each. It carries the version that was current when you wrote it, and the publisher may reply once.

Publisher
Servers0
Claim this skill